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Pursuit Peak Pioneers

Sub-Zero & Wolf is built on innovation. Creating trailblazing luxury appliances since 1945, the brand has masterminded the products which are now modern life essentials.

As their latest launches show, they remain at the cutting-edge. The fridge-freezer is the stalwart appliance of every kitchen, silently preserving food and chilling drinks without requiring much thought. Yet the technical innovation contained within them has transformed modern life. And the original pioneer? Sub-Zero & Wolf.

The family-owned American brand was founded in 1945 by Westye Bakke, an engineer from Madison, Wisconsin. He sought to find a means of preserving his son’s insulin to treat his juvenile diabetes, and invented ‘below zero’ refrigeration’ in the process. The first free-standing freezer – and Sub-Zero & Wolf – was born. From introducing dual refrigeration – the original fridge-freezer – in 1955 to creating the first integrated fridge in partnership with celebrated architect Frank Lloyd-Wright, where Sub-Zero & Wolf has led, its competitors have followed.

Sub zero wolf 2 stainless steel grilleThe newly redesigned ‘Classic’ range is a case in point. Retaining the iconic stainless steel grille, the three models showcase a raft of innovative technological features. A NASA-inspired air purification system (a scaled-down version of the one on the International Space Station) which scrubs the air of Ethylene gas and odour every 20 minutes, slows food spoilage and reduces waste.

Other industry-leading features include dual refrigeration technology, keeping food fresher for 30% longer than other fridges. Clearsight™ LED lighting reduces shadows even when fully stocked, and a sensor reduces brightness by 90% in dim environments. Nano-coated glass shelves with hydrophobic properties stop spillages from spreading, while the touch control panel enables full setting customisation – ‘party mode’ increases ice production by 40%.

Sub zero wolf integrated wine coolers For yacht Owners, the sleek new Undercounter range offers a suite of refrigerators and wine coolers which can be integrated everywhere from the galley to the deck, thanks to the marine grade stainless steel, UV protection glass and anti-vibration shelves. The new range of 60cm Wolf products – from ovens and microwaves to coffee machines – are also more galley-friendly.                                                                                                                                                                    The precision technology of the brand’s new outdoor range of grills, meanwhile, provides nuanced temperature control and 100% even heat distribution for the perfect barbecue, while the cleverly positioned low burner won’t be snuffed out by the windier conditions at sea.

Sub Zero & Wolf’s innovations have also made their appliances the most energy efficient in the industry. Over 30 of its appliances have been awarded the Energy Star rating for outstanding energy efficiency, while the average Sub-Zero and Wolf product uses less electricity than a 75-watt light bulb.

Handmade in the USA from the highest grade materials and rigorously tested, each Sub-Zero & Wolf product has an average lifespan of 22 years and is fully recyclable, while the brand’s worldwide warranty and global presence means a representative can offer support at any port in the world. Kitchen appliances have never been cooler.

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